Curio Rugs is a Twin Cities-based home decor brand focused on sourcing one-of-a-kind, vintage Turkish and Persian rugs. We worked with Curio Rugs to redesign their brand identity in addition to a designing a custom e-commerce website to increase and streamline vintage rug orders.
One of Curio Rugs’ biggest goals was to design a seamless shopping experience for customers specifically searching for rugs by size or color while differentiating between vintage and newly made rugs. This was achieved by building out a custom navigation with product filtering that allows for shoppers and interior designers to find the perfect rug for any space – in just a few clicks.
